Attorney and operator in dietary supplements and hemp/CBD.

Background

Who is CJ Montgomery?

CJ Montgomery is a Washington-licensed attorney and operator in the dietary supplement and hemp/CBD industries. He has spent 25+ years building consumer health brands in the Pacific Northwest.

He launched Speedwinds Nutrition in 2001 as a direct-to-consumer supplement company. He founded CBDPure in 2016 and sold it to a private investor in 2022. He served as interim president of Elevated Softgels before its acquisition by a public company. Current brands — Speedwinds Nutrition, Populum, and Mirth Provisions — are held under Viamont Holdings.

Those companies operate in regulated consumer categories, where dietary supplements and hemp/CBD products have to follow the federal and state rules that already apply to labeling, advertising, and product claims, and that constraint is treated as part of running the brands rather than as an afterthought left for someone else to handle after the product is already on the shelf.